Two semitrailer loads of Kellogg products were sent to Iowa, where they'll be distributed to victims of the recent severe storms and flooding in the state.

An assortment of single-serve cereals, cookies and crackers, along with Nutri-Grain bars and fruit snacks, are being contributed by Kellogg through our longtime food-banking and disaster-relief partner, America's Second Harvest.

Through Kellogg's Corporate Citizenship Fund - the charitable arm of our company - we also recently donated $100,000 to America's Second Harvest to assist with its disaster-relief preparedness planning.

The storms and tornadoes that have struck several parts of Iowa over the past two weeks have resulted in widespread flooding and significant damage. Five people have perished in the floodwaters and nearly 40,000 others have been displaced, according to media reports.

Kellogg's charitable donations to America's Second Harvest and its network of more than 200 food banks in times of crisis are consistent with our ongoing commitment to supporting the communities in which we live and operate.

America's Second Harvest is coordinating its efforts in Iowa with the Federal Emergency Management Agency and American Red Cross.

During the last five years, Kellogg has actively supported the victims of numerous natural disasters including the tsunami in South Asia and Africa, hurricanes Katrina and Rita, the floods in Mumbai, India, and last year's wildfires in California and Montana.

In May, we made a quarter-million-dollar contribution to the earthquake relief efforts in China. Earlier in the year, we donated three truckloads of product to help storm victims in the southeastern United States.